The communication links brought about by the Hindi daily soap is immense. Hindi daily soaps have gained attention all over the world because of easy access to the Hindi channels. Bangladesh has the world’s third largest TV watching audience – not surprising since we do have a large population. But what is more is that in 2009 we expect to have 700 channels on the satellite cable network, and that the reach of this network is upto 75 million households.
Television is obviously the main source of entertainment for these households.